Traffic is always visible. Gauss Analytics shows where sales come from.
Add one snippet — and instantly see: which channels bring customers, which pages convert, where visitors drop off. No SQL, no setup, no Google Analytics.
First data in 5 minutes · AI recommendations out of the box
Standard analytics does not answer the main question
Standard analytics shows numbers but does not explain what to do with them.
Traffic is up — sales are not
Hard to tell which channel actually brings buyers and which just inflates the numbers.
An hour in analytics — no answer
You look at the numbers, close the dashboard. What to do next — unclear.
You see visits, not conversions
Where exactly money is lost between the visit and the purchase — you have to guess.
Gauss Analytics solves exactly this. One snippet — and you instantly see: where customers come from, what converts, where money is lost.
Everything that matters — on one screen
Visitors
12,847
Sessions
18,293
Bounce rate
34.2%
Avg. time
2m 41s
Sales
Revenue
₽1 247 830
+12%
Conversion
2.4%
−0.3%
Avg. order
₽14 021
+5%
Orders
89
+8
Visitor trends
Traffic sources
- Organic43%
- Direct28%
- Paid18%
- Social9%
Top pages
- /4,201
- /pricing2,847
- /features1,923
- /blog/seo-guide1,102
Conversions
- signup342
- purchase89
- add_to_cart567
- newsletter1,204
Installs in 2 minutes. Data appears immediately.
<!-- one line -->
<script
data-pid="YOUR_PROJECT_ID"
src="https://cdn.gausslab.io/gauss.js"
async />Simpler to use. Deeper insights.
Know what works
Gauss automatically classifies all traffic: organic, paid, social, email, direct. UTM parameters are collected automatically. Zero configuration.
traffic sources
- Organic Search43%
- Direct28%
- Paid Search18%
- Social9%
- Email2%
Track what matters
Tag key events with one line of code — a purchase, a lead, a button click. Gauss Analytics will show how many visitors convert and where they came from.
gauss.track('purchase', {
value: 4990,
currency: 'RUB',
item: 'Pro Plan'
})No cookies. No consent banners. No hassle.
User identification via server-side fingerprint, no cookies. No consent banners needed. Data stored in compliance with GDPR.
Fully compatible with GA4 eCommerce
Gauss Analytics understands standard GA4 events: purchase, add_to_cart, begin_checkout and more. No re-tagging needed — add the snippet and data appears immediately.
- purchase✓
- add_to_cart✓
- begin_checkout✓
- view_item✓
- remove_from_cart✓
Technology
Gauss Lab AI
Gauss Lab AI is the analytics engine that powers every report under the hood. It analyzes behavior patterns, compares metrics across channels and periods, detects anomalies, and turns raw data into concrete insights.
Data is numbers. Gauss Analytics explains what they mean.
After every report, Gauss Analytics generates a short insight: what happened, why it matters and what to check. Not a metric recap — but meaning and action.
Paid Search · 30 дней
Посетители
+18%
↑ рост
Конверсия
−0.8%
↓ падение
Paid Search traffic grew, but conversion dropped
Paid Search brought 18% more visitors, but conversion dropped from 2.4% to 1.6%. The channel drives volume but quality is declining. Check mobile campaigns and the landing page.
Воронка покупки
Abnormal drop-off appeared at one funnel step
Main bottleneck — "Add to cart" step: 64% of users drop off here. Higher than usual. Possibly a pricing or product page UX issue.
Трафик vs выручка
Email generates disproportionately high revenue
Email drives only 8% of traffic but generates 23% of revenue. The channel looks undervalued — there is potential to scale here.
Always know who is on your site and where — right now
/
Главная
/catalog
Каталог
/product/nike-air-max-270
Nike Air Max 270
/cart
Корзина
/checkout
Оформление заказа
/account
Личный кабинет
Gauss Analytics shows active users broken down by page — in real time. Not yesterday, not the last hour — right now.
- How many people are on each page right now — from the homepage to checkout
- Spot funnel bottlenecks the moment they happen
- Data updates every few seconds — no page reload needed
- Pages can be grouped — for example, all product pages or the entire checkout flow
Product analytics — without manual tagging
Connect a YML or XML feed and Gauss Analytics will automatically enrich purchase data: categories, brands, SKUs, and prices appear right in your reports.
- Sales breakdown by category, brand, and SKU — no code changes required
- Order data is automatically matched to product cards from the feed
- See which products drive the most revenue and which have the highest conversion
- Feed updates independently — catalog changes reflect in analytics automatically
<?xml version="1.0"?>
<!DOCTYPE yml_catalog ...>
<yml_catalog date="2024-01-15">
<shop>
<offer id="42">
<name>Nike Air Max 90</name>
<price>8990</price>
<vendor>Nike</vendor>
</offer>
</shop>
</yml_catalog><?xml version="1.0"?>
<rss version="2.0">
<channel>
<item>
<g:id>42</g:id>
<g:title>Nike Air Max 90</g:title>
<g:price>8990 RUB</g:price>
<g:brand>Nike</g:brand>
</item>
</channel>
</rss>Start free. Pay only when you grow.
Free
$0forever
- Events per month10,000
- Projects1
- Team members1
- Data history30 days
- Support—
Pro
$129/ mo
- Events per month500,000
- Projects10
- Team members5
- Data history12 mo.
- SupportEmail
Business
$690/ mo
- Events per month10,000,000
- ProjectsUnlimited
- Team members20
- Data history24 mo.
- SupportPriority email
No credit card for Free · Cancel Pro anytime
Did you know?
In 1801, Carl Gauss calculated the orbit of asteroid Ceres from just a handful of observations — while other astronomers had given up. He took scattered data and found the pattern within.
Gauss Analytics is named after him — because good analytics does the same: finds precise answers in your traffic.
The Gaussian distribution — the bell curve — describes user behavior, traffic spikes and conversion rates with the same precision as natural phenomena
The method of least squares, invented by Gauss at 18, is the foundation of modern machine learning and predictive analytics
His contemporaries called him Princeps mathematicorum — Prince of Mathematicians. He could find the precise answer where others only saw noise
Want more interesting content?
Read the blogComing up next
We are actively building new features. Here is what is shipping in the next updates.
Find out why your site isn't ranking
Gauss Analytics will scan every page of your website and tell you exactly what's holding back your search rankings. No guessing — specific tasks with priorities.
Missing meta description
Duplicate title tags
Missing H1 tag
Slow page load
Set goals — track progress
Define monthly, quarterly or yearly targets for traffic, conversions and revenue. Gauss will show how you are tracking and alert you when you are falling behind.
April 2025
Sitemap in control — recommendations automatically
Gauss Analytics fetches your sitemap, checks every page, and gives specific recommendations: what's broken, what's not indexed, and where traffic is being lost.
Recover buyers who didn't complete checkout
See who added items to cart but didn't purchase — with a breakdown by products, sessions, and potential revenue. Set up recovery scenarios directly from the interface.
recovery potential
₽ 284 650
Find out what actually brings you customers
Registration takes 30 seconds. Snippet — 2 minutes. First data appears immediately.
Have questions? Write to us: hello@gausslab.io